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Tourism Report Confirms Over 2,400 Hotel Room Nights!

With support from the BC Government, City of Victoria, Capital Region District and community partners, the Capital Region Music Awards Society (CRMAS) successfully bid to host the 2015 Western Canada Music Awards. The event included the BreakOut West music industry conference and was integrated Victoria’s Rifflandia Festival from September 17 to 20.

Victoria set a new attendance record for BreakOut West and according to an economic impact analysis completed by Tourism Victoria, the event's economic impact exceeded initial expectations and resulted in:

  • 2,495 hotel room bookings
  • $5.8 million in delegate and visitor spending
  • $3.2 million added to BC’s GDP
  • $1.7 million in wages
  • Over $700,000 in tax revenue and fees for three levels of government

When Victoria’s successful WCMA bid was announced in 2014, CRMAS estimated 300-400 delegates would attend and total hotel room night estimates for the tourism sector were around 500.

Click here for a full copy of the Tourism Victoria report.